Blackhawk Network Brings its Multi-Brand Betting Gift Card to Ontario Players

Blackhawk Network has launched Game On Ontario, a multi-brand betting gift card now available to Ontario players. Here’s why this matters.

Remember when gift cards felt like an unwanted consolation trophy. It was the last-minute Christmas gift your aunt gave when she didn’t really know your interests but had to bring a gift. 

Blackhawk Network (BHN) has flipped that script.

Since its 2020 debut in the US, this global branded payments leader has made it easier for players to access legal sports betting. Through its forward-thinking rewards-based products, brands can now turn everyday retail touchpoints into gaming entry points. And as of June 2026, Ontario players now have access to this same experience.

The launch of Game on Ontario, a multi-branded betting gift card, offers Ontario sports bettors and online casino players a way to seamlessly fund their account. For operators, supporting such a payment option solves a much bigger problem: supporting responsible gambling practices without necessarily limiting player choice.

And with seven of ten Canadians worrying about sports betting turning into problem gambling, this balance is crucial. Instead of restricting access, Game On Ontario exemplifies how operators can support their customers to play responsibly.

Commenting about the Game On product, BHN’s vice president of global consumer products, Kate Sullivan, said:

“Game On represents the evolution of how consumers engage with online gaming. We’ve pioneered a solution that makes it easy to give or use value responsibly.”

A Secure, Streamlined Way to Load Funds Across Licensed Operators in Ontario

The cashier process is one of the most friction-prone steps when gambling online. 

Many top real money online casinos in Ontario rely on Interac, debit cards, Paypal, ACH, and other payment rails to deliver a smooth and secure cashier process. However, these too come with their own challenges, the most frustrating being the redundant verification steps. Not forgetting that players often need to manage varying credentials across accounts while dealing with inconsistent processing times and transaction costs. 

The Game On Ontario betting gift card sidesteps most of these barriers.

Issued by Peoples Trust Company, this Ontario-specific funding solution eliminates the need to link banking credentials. That’s because it’s available at thousands of retail stores where most customers already shop and online at https://www.getgameon.ca/, where customers have a choice of using cash, debit or credit to purchase the gift card.

The gift card format also makes it easier for customers who prefer not to share banking details repeatedly on various platforms. It is also available in varying denominations, from CA$20 to CA$250, providing a flexible funding solution for all player types. On top of that, the funds never expire and carry no usage fees. 

That said, it is important to note that using a gift card doesn’t get rid of identity checks. As required by law, licensed operators in Ontario must verify player eligibility and confirm their details before making a deposit in their account. And the same applies for players using the Game On Ontario gift card. 

But once the verification hurdle is complete, the Game On Ontario sports betting card makes the remaining deposit process feel a lot cleaner. 

Accepted by BetRivers, FanDuel, and BetMGM

Game On Ontario is currently integrated with three major sportsbooks: BetRivers, FanDuel, and BetMGM. While this may seem like a limited rollout, it represents a strategic entry point into Canada’s rapidly expanding regulated sports betting market. 

Ontario’s online sportsbooks generated over CA$102 million in revenue in November 2025, a 29% year-over-year increase. This signals massive growth potential for payment solutions that simplify the funding experience. And using Game On Ontario is as simple as it gets. 

All you need to do is simply purchase the card at participating retailers or online at GetGameOn.ca. Then sign up or login to a sportsbook that accepts Game On deposits, select “credit card” as your deposit method, and enter the 16-digit card number and CVV. The entire process takes only a few minutes.

Blackhawk Network’s track record supports optimism. A U.S. retailer program saw card sales jump 181%, demonstrating real consumer appetite. As Game On expands across Canada, similar momentum appears likely, with BHN already exploring additional provinces for 2026.